Launch program

Launch your first version with a guide beside you

Launch is a done-with-you program for founders who want to ship a safer first version and learn how to keep building after the month ends.

Role: Done with youMonthly investment: $5,000 / monthLength: four weeks
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Engagement flow

A focused four-week launch flow

  1. Week 1, map and set up. We onboard you, understand the product, audit the codebase, and set up CodeSpring, GitHub, staging, and your agent workflow.
  2. Week 2, choose the launch scope. We turn the audit into a safe plan and focus the work on the few core features worth launching first.
  3. Week 3, test and launch. We help you test on staging, launch the first version, and fix the important issues without disrupting customers.
  4. Week 4, hand off the system. You ship another feature with guidance and leave able to plan, test, and release independently.
How we work together

You build, we guide the critical decisions

You keep ownership of the product and complete the core setup and build work. We provide the weekly direction, audit, support, and practical release process that helps you move from an idea or fragile app to a launch you can run yourself.

Launch Sprint

Your first month, end to end

  • Your MVP is live
    a handful of core features, we aim for about five.
  • A build process you trust and control
    you know how to direct the AI to do things properly.
  • Confident with GitHub, staging and deployment
    you push to production safely.
  • Solid database, security and data handling
    the things that break apps in production are handled.
  • Claude Code mastered
    faster, parallel and token efficient, so you kick off tasks for an hour while you get on with life instead of babysitting it for twenty.
  • CodeSpring to design every new feature
    plan it in a sandbox before the AI writes any code.
  • You can run and grow your live app on your own, with confidence.
Month one

Your first month, week by week

Pick a week to see exactly what happens. One call every week, and you finish the month launched and building on your own.

Week 1

Onboard and set up

The first week is about getting you fully set up and building safely. We learn your app, get you onboarded into CodeSpring and Atlas, set up your Claude Code and GitHub, and start you designing new features. In the background, we begin auditing your app.

Your onboarding call
  • We get on a call and figure out exactly what app you are building.
  • We learn from you what it does and what you want to launch first.
Mapped into CodeSpring
  • On the onboarding call we import your codebase and map it out inside CodeSpring.
  • You can finally see everything that is going on in your app, visually.
  • You learn how to use CodeSpring to design and plan new features.
Onboarded into Atlas
  • We set you up on Atlas, our automated security review tool.
  • It reviews your code so risky things get caught before they reach production.
Your Claude Code, set up
  • A setup process gets your Claude Code using the models properly.
  • More token efficient, quicker at coding, and doing more in parallel.
  • Security checking, so it properly checks its own code.
  • You get skill files to run: one to set up CodeSpring, one for Atlas, and one to set up your Claude Code.
GitHub and staging set up
  • We show you how to set up GitHub: production, a dev branch, and a staging branch.
  • Staging is a duplicate of production where you test what you are about to push, before it ever reaches your customers.
  • You set it up, we guide you. There is a limited amount of done for you in this program.

Staging is your safety net. Nothing reaches your customers until you have tested it first.

Branch strategyRead top to bottom: build safely, ship to production
mainproductiondevstagingfeatureworktreebuild heretest on stagingship to production
Read top to bottom: branch off, test on staging, ship to production.
Start designing in CodeSpring
  • You work through the documentation and learn how to design and plan new features in CodeSpring.
  • You create the tasks inside CodeSpring, then let Claude Code build from those tasks.
We begin your audit
  • While you get set up, we go away and audit your app.
  • We look at your features and complexity, what is unfinished, what is slow, production risks, inefficiencies, database problems, security, permissions and how your data is handled.
  • We are looking for the vulnerable areas we need to target so your app is ready to launch.
Support from day one
  • WhatsApp with me, plus Loom videos and tutorials.
  • Our full documentation on getting set up with CodeSpring, GitHub and everything else.

Common questions

Do I have to give you access to my code straight away?

No. You share only what you are comfortable with, and you can start with nothing more than a login. We build trust over time, and we do not even need the code to get going.

How do I know my code and data are safe with you?

We sign an NDA before you share anything. We cannot share, sell or use your code or data, and you keep full ownership the whole way through.

Do you set everything up for me?

There is a limited amount of done for you. We show you how to set things up yourself so you actually learn it and can do it again.

What are the skill files?

Ready to run files: one to set up CodeSpring, one for Atlas, and one to set up your Claude Code.

What is a staging branch?

A duplicate of production where you test what you are going to push, before it reaches your customers.

By the end of week 1, your app is mapped, your tools are set up, and you can build safely.

Every week

How support works

WhatsApp, Monday to Friday
Message any time and get answers and support through the week.
Custom Loom videos
I can spin up your actual code on my side and record walkthroughs that fix your exact problem, not generic tutorials.
A call every week, booked as you go
One call per week; we book the next one at the end of each call so it always fits your calendar, rather than locking in the whole month up front.
All the docs
You get our full documentation (the docs site) on setting up and using CodeSpring, GitHub and everything else.
Start with the right scope

Bring the version you want to launch

Book a call to discuss your product, its current state, and whether Launch is the right first step.

Book a call